Selecting & Coordinating Outfits for a Family/Branding Photo Session

Featuring Lomar Farms in Palisades, NY

As a lifestyle and branding photographer, one of the most common questions I receive from clients is how to select and coordinate outfits for a family photo session. The goal is to create a cohesive look that reflects your family’s personality while ensuring that everyone looks their best. In this blog post, we’ll explore tips and strategies for choosing the perfect outfits, using the example of a beautiful family photo session featuring a lovely family in warm, earthy tones.

The Importance of Outfit Coordination

Outfit coordination plays a crucial role in creating visually appealing family photos. The right combination of colors, patterns, and textures can enhance the overall aesthetic of the images and ensure that the focus remains on your family members rather than on any distracting elements. A well-coordinated look also helps convey a sense of unity and harmony.

Step-by-Step Guide to Coordinating Outfits

1. Start with a Color Palette

Begin by selecting a color palette that complements the season and the location of the photo session. In the featured image, the family has chosen warm, earthy tones that are perfect for a fall or late summer session. These colors not only harmonize with the natural surroundings but also create a warm and inviting atmosphere.

Tips for Choosing a Color Palette:

Consider the Season: For fall sessions, opt for rich reds, warm oranges, golden yellows, earthy browns, and deep greens. For spring, you might choose pastels and light neutrals.

Location Matters: Think about the backdrop of your photos. A forested area, like in the example image, pairs well with earthy and natural tones.

Complementary Colors: Choose colors that complement each other. Avoid overly matching outfits, but ensure the colors blend well together.

2. Mixing Patterns and Textures

Mixing patterns and textures can add depth and interest to your photos. In the featured image, the family has done an excellent job of incorporating different patterns and textures without overwhelming the viewer. The mother’s floral dress, the daughter’s textured top, and the father’s hat all add unique elements to the overall look.

Tips for Mixing Patterns and Textures:

Balance is Key: Pair bold patterns with more subtle ones. For example, a floral dress can be balanced with a solid-colored top or a subtle stripe.

Use Textures: Incorporate different textures such as knits, denim, and leather. These can add dimension to the photos without adding more patterns.

Limit Patterns: Stick to 2-3 different patterns to avoid a chaotic look.

3. Layering

Layering is an effective way to add variety and adaptability to your outfits. It also allows for quick changes if the weather shifts. In the featured image, the family’s outfits are simple yet effective, with potential for adding layers like jackets or cardigans.

Tips for Layering:

Keep it Simple: Use layers to add subtle interest. A solid-colored cardigan over a patterned shirt can look stylish without being too busy.

Practical Layers: Consider the weather and choose layers that can be easily added or removed.

Accessorize: Hats, scarves, and belts can act as layers and add another dimension to your outfits.

4. Accessorize Thoughtfully

Accessories can enhance your outfits and bring the entire look together. In the example, the father’s hat and necklace add personality and style to his simple outfit.

Tips for Accessories:

Complement the Outfit: Accessories should complement, not overpower, the outfit.

Keep it Minimal: Too many accessories can be distracting. Choose one or two key pieces.

Reflect Personal Style: Accessories are a great way to showcase individual personality within a coordinated family look.

5. Consider Comfort

Comfort is crucial for a successful photo session. If family members are uncomfortable in their outfits, it will show in the photos. Ensure that everyone feels good in what they are wearing.

Tips for Comfort:

Weather-Appropriate: Choose outfits that are suitable for the weather conditions. Layering can help with this.

Fit and Fabric: Ensure clothes fit well and are made from comfortable fabrics. Avoid anything too tight or itchy.

Ease of Movement: Especially important for children, ensure that outfits allow for easy movement and play.

6. Involve the Whole Family

Get input from all family members when selecting outfits. This ensures everyone feels included and happy with the final choices.

Tips for Family Involvement:

Plan Ahead: Start planning outfits well in advance to avoid last-minute stress.

Individual Preferences: Take into account each family member’s style and preferences.

Try-On Session: Have a try-on session to see how the outfits look together and make any necessary adjustments.

Practical Example: Analyzing the Featured Family Photo

Let’s break down the above family photo to understand how these tips have been applied successfully.

Color Palette: The family has chosen a cohesive color palette of warm yellows, greens, and neutrals. These colors complement the natural, wooded backdrop and each other.

Patterns and Textures: The mother’s floral dress adds a pattern, while the daughter’s textured top and the father’s hat add interesting textures.

Layering and Accessories: Although the outfits are simple, the potential for adding layers like a cardigan or jacket is evident. The father’s hat and necklace are perfect accessories that add personality.

Comfort: The outfits appear comfortable and suitable for the outdoor setting. The casual yet stylish look allows for natural movement and interaction.

Family Involvement: Each family member’s personality shines through their outfit choice, suggesting they had input in the selection process.

Selecting and coordinating outfits for a family photo session doesn’t have to be a daunting task. By following these tips and strategies, you can ensure that your family looks cohesive, stylish, and comfortable. Remember to start with a color palette, mix patterns and textures thoughtfully, consider layering and accessories, prioritize comfort, and involve the whole family in the process.

The featured family photo is a perfect example of how these elements can come together to create beautiful, harmonious images that capture the essence of the family and the season. With a little planning and creativity, your next family photo session can be a success, resulting in cherished memories and stunning photos that you’ll treasure for years to come.

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